2021

The majority of podcast listeners have strong feelings about advertisements. Most people deliberately avoid them, going to ad-free streaming video services or even cutting the cord. However, they shows interest while listening to their favorite podcast as the presenter discusses their own experiences with it. The way the podcast host read; set it apart from […]

In the world of audio, there is a silent revolution taking place and that revolution is called podcasting. Only in USA, more than 750,000 different podcasts are now available. Their combined back library has more than 30 million episodes, which can be downloaded and streamed on various podcast platforms, including YouTube, Apple Podcasts, Spotify, and […]

Podcast advertising offers enormous opportunities for both individuals and brands. However, just like with any advertising medium, the success of an ad campaign is heavily dependent on the quality of the ads. In fact, it wouldn’t be wrong to say that; to have a successful advertising podcast campaign, the quality of the ad has to […]

Advertising with podcasts is becoming more popular as the demand for podcasts continues to grow, and marketers have begun to recognize the efficacy of advertisement with podcasts. So, more sponsors and companies are now putting their efforts into podcast advertising and looking for different ways to ads inserted into their podcast. Whether to go with […]

Undoubtedly, podcasting provided a steady stream of new content. Instead of binge-watching The Office for the third time, we listened to podcasts during home exercises. Also, we learned how to bake bread and even discovered new podcasts. More and more people are discovering that podcasts can be a unique source of entertainment. The advent of […]

Podcasting is now known to three-quarters of all American adults aged 12 and above. More than one in three has listened to it in the last month, with one in every five doing so in the last week. That’s a significant number of frequent listeners. This advertising channel has provided excellent outcomes, such as boosting brand […]

Currently, podcasts are reaching over 68 million Americans every week, and it is predicted that one in every three Americans will be listening to a podcast every week by 2022. As a result of the large number of people who listen to podcasts — and the expectation of continuous expansion — there are more chances […]

  Every podcast aims to increase both in quality and number so that it can be successful. The size of your listener base is what defines the success of your podcast. As a result, a large audience base always leads to a more successful show. If a podcast does not achieve great results, preparing and reaching […]

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