Podcaster Interviews

Ossa Featured Podcaster: Deanna Kuempel, Host of Label Free Podcast

Deanna Kuempel is the host of Label Free Podcast, a show that highlights stories of people breaking free of the confines of societal labels to live a life that is truly fulfilling. Deanna interviews guests from all walks of life about how they have risen above the expectations and limits placed on them by outside influences. Her inspirational podcast showcases success through bravery, individuality, and authentic expression.

Read more from Deanna Kuempel below and listen to Label Free Podcast here (leave a review, too!):

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Deanna Kuempel

Podcast Name:

Label Free Podcast

Tell us what your podcast is about in 3 sentences or less! 

I like to talk to dynamic individuals that have overcome significant struggles in their life and still have achieved success. They have not allowed the ties of societal standards to define them. They are living their best life label free.

Current hometown: 


Originally From:

Elk Grove Vlg, IL

What’s a quote or piece of advice that you try to live by? 

I like to remind myself to live fearlessly. We only have one life to live.

Your Superpower:

I’d say in relation to my podcast, I have a way of making people feel comfortable with me to open up.

One thing on your bucket list:

Taking a safari.

Personal Anthem:

“Hungry” by Rob Bailey & The Hustle Standard

Last Text Message You Sent:

It was to my aunt sharing her feature I had done for her with Scene-Chicago.

What was your first job?


Biggest Pet Peeve


What inspired you to start your podcast? 

I feel like there are still so many people afraid to be who they really want to be. To go after goals or dress a certain way. Too many people get caught up being cookie cutter versions of everyone else.

Tell us more about your work/life outside of your podcast.

I am a Senior Acct Executive, basically in sales. I was a fashion designer before that.

What is your show’s USP?

For some reason I have a hard time with this. I guess I would say that I talk to all walks of life, sharing all different kinds of stories to show listeners that it is possible for anyone to break out of any chains holding them back.

[Read more: Hone In On Your Podcast’s Brand Identity]

What is one of the greatest challenges you have personally faced with your podcast?

I think one of my biggest challenges is marketing and correctly branding my podcast. I also find it challenging to find reliable guests.

What was one of your favorite episodes you’ve ever done? Why does it stand out?

I sat down with a friend who to me embodies being label free. She is dynamic and a total boss babe. Listen here.

What is one thing you have accomplished with your podcast thus far that you are most proud of? 

I am proud that I am growing my audience. I love it when I get random messages from people I don’t know that said they love my message and it helped them.

What is one major milestone that you would like to accomplish through your podcast in the next year? 

In all honesty my goal is to monetize my podcast but also doing something that I love. I really enjoy getting my message out there and allowing others to share their story.

What is a trend or development in the podcast industry that you foresee happening in the next few years?

I think it might get more regulated as the marketplace gets more saturated. I think now is a good time to be in this space.

What is one of the best pieces of podcast-related advice you’ve ever received & why?

Be consistent and cross-promote on my social media channels.

What is one of the worst pieces of podcast-related advice you have ever received & why?

Ehhh, I think family and friends just looked at me funny when I said I was going to do one.

What are some of your favorite women-hosted podcasts (besides your own)?

Rachel Harris – Rise Podcast

Can you tell us about a time when you took a huge risk/did something you were scared to do, and it totally paid off?

I believe in taking risks. Becoming a fashion designer was a risk. I didn’t know anything about it. I invested 200k and quit my job. It paid off in the sense I went after my dream. Even though it wasn’t lucratively successful, it was successful in the sense I did it.

Are there any great podcast-related resources you love that you would like to share?

Tribe of titans, go all in, there are several other podcast groups on Facebook as well.

Is there a charity or cause you care about that you would like to share?

A Boy and His Dream Foundation.

How do you feel you’re making a positive impact and generating change through your podcast?

When I get feedback that an episode helped someone then I know that I am making a positive impact.

Stay connected with Deanna Kuempel and Label Free Podcast:
Facebook // Instagram // LinkedIn // Youtube

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