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Podcaster Resources

Who Supports Dynamic Ad Insertion?

Dynamic ad insertion (DAI) is an increasingly crucial part of how people advertise on podcasts. It’s a building block that enables attribution, lift reports, surveys, and furthers your creative opportunities. Using DAI is like having a superpower that lets you stay ahead of the game when it comes to technology and advertising on podcasts.

Embracing all things DAI gives you the flexibility to do SO MUCH MORE with your podcast. 

Below is a list of recommended hosting companies that have DAI capabilities. Make sure you look at the other features they provide, and make the right choice based on where you are in your podcasting journey!

Hosting PlatformSupports DAI? How To Implement
PodbeanYeshttps://help.podbean.com/support/solutions/articles/25000020021-how-to-use-podads 
Buzzsprout
Yeshttps://www.buzzsprout.com/help/154-dynamic-content 
AcastYeshttps://learn.acast.com/en/articles/3931652-understanding-acast-ads#h_c28d5e9015 
Transistor Yeshttps://transistor.fm/features/dynamic-ads/ 
AcastYeshttps://learn.acast.com/en/articles/5205033-understanding-and-inserting-ad-markers 
BlubrryYeshttps://blubrry.com/services/dynamic-podcast-advertising-insertion/ 
RedcircleYeshttps://support.redcircle.com/dynamic-insertion-for-the-redcircle-ad-platform-rap#how-dynamic-insertion-works-with-rap 
MegaphoneYeshttp://support.megaphone.fm/en/articles/70951-mark-ad-locations 
SimplecastYeshttps://blog.simplecast.com/meet-simplecasts-moveable-audio-engine 
SpreakerYeshttps://blog.spreaker.com/podcast-monetization-programmatic/#3-dynamic-ad-insertion 
CaptivateYeshttps://www.captivate.fm/podcast-monetization/sponsorship/what-is-dynamic-ad-insertion 

*Learn more about how to use DAI on each platform by clicking the link in the right column. 

Note: This is not a complete list – if you don’t see your host here, simply reach out to their support team and ask if they support DAI!

 

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