Give your brand a voice
Amplify your brand message with podcast advertising on your own terms. We connect you with women hosted podcasts that speak directly to your ideal customer.
AS SEEN IN
ADVERTISERS, MEET OSSA.
Whether you are a long-time podcast advertiser or just starting to build your first campaign, Ossa provides a platform to buy podcast advertising from one of the most influential target audiences, women. Let us streamline your podcast advertising buy and maximize your advertising dollar.
CASE STUDIES
CPG Plant-Based Coffee Creamer
Target: Millennial podcast listeners
Goals: A/B Testing & Brand Awareness
Results: Podcast ad tests outperformed radio ads (based on listeners & impressions)
Podcast ad test outperformed Facebook ad test over a 9-month period
Significant initial and ongoing sales activity over a 9-moth tracking period.
Natural Wellness Company
Target: Mothers, Millennials, and Gen Z
Goals: Brand Awareness & Customer Acquisition
Results: 210% ROI for mothers 150% ROI for Millennial/Gen Z
Podcast advertising with value-based podcasters was highly effective for increasing awareness while acquiring new customers.
Connect with audiences that resonate with you.
Easily search for women hosted podcasts that fit your audience and budget. Our podcasters are powerful micro influencers with highly engaged audiences.
Brand Safety
We verify our podcasters' download numbers and episode engagement so you never have to worry about your advertising dollar being misspent. A 2020 study covering more than 530 efforts from over 230 brands found that podcast campaigns deliver an average of $2.42 for every dollar spent.
Why Us?
The most powerful buying audience.
The hundreds of shows on our network are created by women. Our podcasters speak directly to 85% of household buying power in the U.S. (women).
More authentic and effective advertising choices.
From organic, host-read integrations and interview segments to topical discussions and product reviews, you have options that resonate with listeners.
