New Magna, Spotify Study Underscores The Power of Podcast Hosts
A new Magna and Spotify study indicates that podcast hosts as micro influencers have much more power than previously understood.
The Numbers Are In: Podcast Ad Revenues To Exceed $2 Billion By 2023
The latest IAB report concludes that podcast ad revenues are expected to exceed $2 billion by 2023 following a 19% increase YoY from 2019 to 2020.
Impactful Podcast Ad Spots | 4 Engaging Ossa Ad Campaign Spots
These podcast ad spots from the Ossa podcast network serve as great inspiration for creating ad spots with impact.
7 Best Practices For A Successful Podcast Ad Campaign
What are the best practices for a podcast ad campaign? Podcast advertising is brand new, so maximize your campaign with these practices.
Behind The Brand: Think And Thin with Brittany Watkins
Brittany Watkins is a speaker, trainer, author, & founder of Think and Thin/The Watkins Method Tapping For Weight loss Certification Course.
How To Measure Podcast Advertising
Learn how to measure podcast advertising with these answers to commonly asked questions from our new Ossa brand partners.
6 Reasons Why Your Brand Should Be Using Podcast Advertising
“Podcast listeners really are the holy grail advertisers hoped they'd be.” -Wired
How To Create A Podcast Media Kit
Take your podcast to the next level and create a podcast media kit to attract new partnerships, brand sponsors, and guests.
IAB Podcast Upfront 2020 Will Showcase the Biggest Names in Digital Audio
From Sept. 9-11, IAB Podcast Upfront 2020 will put on a 3-day virtual event with podcast programming from the biggest names in digital audio.
Ossa Podcast Industry News | August 27, 2020 | Are Podcasts the Most Trusted Media?
Daily News Podcast Listenership Grows During Pandemic, Audible's New Subscription Service, Podcast Ads Show Major Brand Lift